In Memphis, Tennessee, something special is brewing in the world of coffee. Each Tuesday, as part of an ongoing series that shines a light on community efforts, we’re diving into a unique initiative that’s transforming how locals connect with their favorite morning pick-me-up. At the forefront of this movement is CXFFEEBLACK, a coffee company with a mission that goes beyond just serving a delicious cup of joe.
Founded by Maurice Henderson II, CXFFEEBLACK is not your average coffee shop. It’s a community-oriented venture that seeks to reclaim the rich history of coffee by honoring its African origins and giving it a fresh twist through the lens of Memphis culture. Henderson passionately explains, “CXFFEEBLACK is a global movement to reclaim the stolen human history of coffee by reconnecting to its African roots and remixing it through Memphis culture.” It’s all about more than just drinking coffee; it’s about knowing the story behind each cup.
When you grab your daily brew from CXFFEEBLACK, you’re stepping into a space that has been thoughtfully designed to encourage exploration and curiosity. Henderson emphasizes, “We wanted our neighbors to feel like this is for us… like the same experience I had when I began to learn so much about coffee when I first went to Africa.” This approach turns an ordinary coffee experience into an engaging journey of discovery.
Every month, the company hosts an Anti-Gentrification Coffee Club that fosters open discussions on community challenges and the impact of gentrification. In these gatherings, people from the neighborhood can come together to share their thoughts and experiences, creating a stronger community bond. Rather than feeling out of place in a new coffee shop, locals find a familiar and welcoming atmosphere that invites participation.
But that’s not all—CXFFEEBLACK is also deeply invested in the future of the community. For the past three years, they have offered internships for young people aged 16-30. These internships provide hands-on experience in crafting coffee, as well as learning about e-commerce and product development. As Henderson describes, “They also learn about e-commerce product development. So they had to develop a line of products.” This not only equips interns with valuable skills but also allows them to delve into the cultural storytelling behind each product they create.
A standout initiative is the Barista Exchange Program. This program took four Black American baristas to Ethiopia and Rwanda, allowing them firsthand experience with coffee’s origins. Currently, the initiative is hosting African baristas in Memphis, fostering cultural exchange and understanding. This effort not only broadens horizons but builds lasting relationships between communities across the globe.
Recognizing the positive impact of CXFFEEBLACK, local institutions like Brown Missionary Baptist Church and the Mid-South Genesis CDC recently stepped up to support the cause, donating $1,000 to the organization. Their donations emphasize a collective belief in the power of curiosity and connection through coffee.
In a world where coffee can often just be another part of the daily grind, CXFFEEBLACK is shifting the narrative, inviting us all to learn more about the roots of our favorite beverage and the people behind it. “Curiosity about where your coffee comes from can build lasting relationships,” says Henderson, and in Memphis, they are doing just that—one cup at a time.
This week, if you find yourself in Memphis, consider stopping by CXFFEEBLACK. You may just leave with more than just a warm cup in your hands; you’ll have a story that connects you with cultures and communities far and wide.
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